Market Beat Research conducts regular field studies in shopping centres, cinemas, public transport and managed events throughout Australia. We engage your customers and audience directly at the point-of-sales [POS] or at the point-of-promotion [POP].
Market Beat offers periodic tracking studies which allow you to stay in touch with your audience and customers at all times! With MBR you can reach 70% of the active consumer population in Australia on a regular basis.
All MBR methodologies use straight-through processing and our online reporting for instant results – right on our browser!
- CAPI / face-to-face
- Online / self-completion
- Depth-interviews & Focus groups
- Observations & Inspections
The most popular research briefs include advertising effectiveness, test markets and marketing performance, customer satisfaction and consumer behaviour studies.
Online field studies - business benefits
- Direct audience intercepts at POS or POP
- Instant survey results within 24 hours
- In-field data validation, quota management
- Multimedia prompts, TVCs, etc
- Transparent, audit trails, complete database
- Cost-effective, flexible and hassle-free execution
Please contact Market Beat Research to discuss your specific project requirements or ask for a cost estimate within 24 hours.
