More than 64% of managers feel that their research providers make it difficult for them to apply the reported findings for business decisions! Market Beat Research acknowledges the importance of effective communication of the research results to the broader business audience.
Lengthy paper reports that are convoluted with research jargon and statistics often fail to communicate the primary findings of a study to the business and/or to the clients. Incomplete or missing source references, lack of transparency and vague summary statements were named the single most issues commonly experienced with research reports. The full value of market insight information (ROI) can only be realised if the findings are clearly understood and effectively communicated to the business in form of actionable recommendations.
MBR now offers an exciting new online experience to help you explore the full extent of your research information from many different aspects. Interactive drill-down reporting lets you, the business and your clients drill-down into multi-dimensional cubes - interactively right on your browser.
Interactive reports can be directly accessed by your business audience or clients via the MBR extranet, saving you time in preparing various versions of the reports for different departments or client groups.
Explore the new world of interactive reporting – where your markets come alive on your screen!
Please contact Market Beat Research for details.